How
To Create A Backend
Offer Using A Thank You Page
If you
are using a subscription form on your website to collect
leads for your auto responder you may have overlooked the
importance of your thank you page and how you can profit
from it.
If you
don't know, this is the page that visitors are redirected
to after they have entered their name and email address
into the subscription form and subscribed to your opt in
list.
By subscribing,
these people have already indicated that they are interested
in the information and they will be more likely to respond
to a related offer, which is why thank you pages are well
known for producing very high conversion rates.
So instead
of using the default thank you page provided by the auto
responder service you are using you should create a unique
one time offer that your subscribers will be interested
in buying.
This
offer can be a collection of ebooks or software products
that are related to your ezine or newsletter and you can
sell them for a special discount price not available anywhere
else.
If these
products are of high quality and your offer provides real
value the conversion rates will be high and you should be
able to get over 50% of subscribers to complete the purchase.
Its
possible to achieve even higher conversion rates if you
create a unique product yourself, such as a special report
or ebook that you have personally written.
If you
want to create a special report you should aim to write
at least 30 pages and sell it for between $17 and $47 (depending
on the quality of the information you provide).
If the
information is good and you are selling it for a low price,
you will achieve the best possible conversion rates and
maximise your profits.
Just
remember to make the sales letter for your thank you page
as compelling as possible and explain how your special report
will benefit each subscriber and why they need it.
To create
a sense of urgency you can limit the number of orders before
the price increases or you can use a script to put a timer
on the thank you page which will expire after a certain
number of minutes that you specify (encouraging people to
quickly order).
If
you are looking for products to sell on your own
website and keep all of the profits you should check
out our master resale rights and private
label rights firesale package which
contains 230 quality products which you can start
selling immediately.
|
