How
To Write A Compelling
Resource Box
If you
have decided to use article marketing to generate traffic
and collect subscribers you will need to write a compelling
resource box that encourages readers to visit your website
and respond to your offer by joining your opt in list.
For
those who don't know, the resource box is the last statement
at the bottom of the article that is used to give more information
about the author and their website. When someone reads the
article and the resource box they will visit the author's
website if they are interested in what is being offered.
The
resource box also provides a one way link which is useful
because it will help the search engines find the author's
website and list the content in the results pages. This
is important because if you use anchor text for your link
you will improve your rankings in the search engines for
a specific keyword phrase that you choose. When people use
your article for content on their website or blog you will
automatically gain more one way links.
If you
want to write a compelling resource box that generates the
maximum response you will need to offer something of real
value that readers of your article will be interested in.
This can be a free report or email course that readers can
get if they visit your squeeze page and subscribe to your
opt in list.
The
most effective way of encouraging people to visit your website
is to use a call of action phrase which instructs the reader
to visit your website and get your free report or email
course. So if you are offering a report about how to lose
weight you could use a call of action phrase such as "download
your free weight loss report now" and include your
link.
Alternatively,
you can also write a short description about what you are
offering which can be just as effective as long as its short
and to the point. The resource box should be less than 40
words because if its too long many people will not finish
reading it and therefore not visit your website.
Its
a good idea to write multiple resource boxes in different
formats and choose the best one before you start submitting
your articles to any article directories on the internet.
If you find that your resource box is not generating enough
traffic you may want to change it and use a new one until
you have achieved the best results.
If
you are looking for products to sell on your own
website and keep all of the profits you should check
out our master resale rights and private
label rights firesale package which
contains 230 quality products which you can start
selling immediately.
|
